Privacy Policy for A2P Messaging Services
Effective Date: 10/10/2024
1. Introduction
This Privacy Policy explains how ICB (“we,” “us,” or “our”) collects, uses, shares, and protects the personal information we gather through our Application-to-Person (A2P) messaging services. We are committed to protecting the privacy of our users and ensuring compliance with applicable laws and regulations.
2. Information We Collect
- Personal Information: This includes your name, phone number, email address, and other identifiers you provide to us for messaging purposes.
- Message Data: This includes the content of messages, message delivery status, time and date of messages, and information related to message interactions.
- Technical Data: This includes IP addresses, device information, and other metadata associated with the delivery and receipt of messages.
3. How We Use Your Information
We use your personal information for the following purposes:
- Service Delivery: To deliver A2P messages, notifications, and updates to your mobile device as part of the services requested.
- Customer Support: To provide support and respond to inquiries regarding our messaging services.
- Compliance: To ensure compliance with applicable regulations such as GDPR, CCPA, TCPA, and other relevant laws.
- Analytics: To improve our services and understand user behavior through aggregated data analysis.
4. Legal Basis for Processing
We process personal data based on the following legal grounds:
- Consent: By opting into our services and providing your phone number or other contact information, you consent to receive messages from us.
- Legitimate Interests: We may process personal data as necessary for our legitimate interests, such as improving our services, provided that these interests do not outweigh your privacy rights.
- Compliance with Legal Obligations: We process personal data to comply with legal and regulatory obligations applicable to our business.
5. Sharing of Information
We do not sell or rent your personal information to third parties. However, we may share your information with:
- Service Providers: Third-party vendors that assist in delivering A2P messaging services and support our operations (e.g., telecommunication carriers).
- Legal Requirements: Government authorities or other parties if required by law, regulation, or legal process.
6. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, access controls, and secure data storage.
7. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected or as required by law. Once this period expires, we will securely delete or anonymize the data.
8. Your Rights
Depending on your location and applicable laws, you may have the following rights:
- Right to Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data, subject to certain legal obligations.
- Right to Restriction: Request that we limit the processing of your personal data.
- Right to Object: Object to the processing of your personal data for certain purposes.
- Right to Data Portability: Request a copy of your data in a structured, machine-readable format.
To exercise these rights, please contact us at [email protected]
9. Opt-Out of A2P Messaging
You may opt out of receiving A2P messages at any time by replying with the word “STOP” to the message or contacting us at [email protected]
We will process your opt-out request as soon as possible, in accordance with applicable regulations.
10. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will notify you of any material changes through [email, website updates, etc.]. Your continued use of our services after such changes indicates your acceptance of the updated Privacy Policy.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Address: 1500 County Road 517, Suite 307, Hackettstown, NJ 07840
Phone: (800) 422-0696
12. Jurisdiction-Specific Provisions
This section applies to residents of specific jurisdictions where additional rights or obligations may apply, including but not limited to:
California Residents: As required under the California Consumer Privacy Act (CCPA), California residents may request information about the categories of personal information we collect, how we use it, and any sharing of that data.
European Union Residents: Under the GDPR, EU residents have specific rights, including the right to lodge a complaint with a supervisory authority.